Logo Design for Client Mini Dalton

Hi Peggy, I’m now pleased to present my design concepts for Mini Dalton.

Each logo created is approached with the larger brand perspective in mind, how it appears on signage, print, digital media,uniforms and various other applications.

My aim for this design was to capture the fun and minimalist simplicity for the new group but also retaining the overall brand alignment.

Concept 1: Logo Design for Mini Dalton

For this first design my idea was to reduce the height of ‘mini’ and keeping it all lower case adds to the theme. I felt if we used the colours to differentiate the kids, it provides a very clean way to highlight the little guys (and gals).


Concept 2: Logo Design for Mini Dalton

For this 2nd alternative, i’ve used a darker blue for clearer legibility on the ‘mini’ and let the colours be within the heads.

Concept 3: Logo Design for Mini Dalton

This final option includes an additional head for the ‘n’. I’ve also intentionally shortened one side of the ‘n’ to give it a sense of movement (likening it to a bounce effect).

In Summary…

I hope you like the designs so far, and the ideas that formed them. Each concept have been rendered and mocked on various surfaces to give you a perspective of how each will look when applied. Once you have viewed the designs, please send your feedback to ds@danielsim.com.au. We will continue the conversation via email. I look forward to hearing from you soon.
Daniel Sim
PS: Please note that all copyright and ownership of presented designs and ideas remains the property of Daniel Sim until the final payment is confirmed for project. They are not to be distributed or displayed publicly without prior permission. Failure to comply will result in a breach of copyright.

1 Step 1

15 years experience in designing corporate profiles, catalogues, brochure designs, price lists, invitations, product sheets and many more...

Your Name
Contact Number