Logo Design for GFIN
Hi Malcolm, I’m now pleased to present my design concepts for GFIN Group.
Each logo created is approached with the larger brand perspective in mind, how it appears on client presentations, print, digital media and various other applications.
My aim for this particular project was to create a logo or an icon that would reflect a high level of proficiency but yet still approachable and meaningful.
Concept 1: Logo Design for GFIN
For this first design my idea was to seamlessly link the letters together. With all the designs created, I’ve endeavoured to take into account how the subsidiaries will work with the group name.
Concept 2: Logo Design for GFIN
I’ve included the ‘Group’ into this 2nd option.
Concept 3: Logo Design for GFIN
My aim for this 3rd option was to create a more approachable (yet professional) look to the name. I’ve intentionally selected this typeface as the lower case letters look great with the letter structure. This allows the tagline or nature of service (EG for GFIN Blue) to be placed on the right hand side.
Concept 4: Logo Design for GFIN
Concept 5: Logo Design for GFIN
I’ve taken inspiration from your existing design with the double G icon. I’ve customised and created a new icon based on the reflected G idea to create a connection forming the infinity symbol.
I like the idea of portraying to your clients a limitless or ‘Sky’s The limit’ theme if you partner with us.
I hope you like the designs so far, and the ideas that formed them. Each concept have been rendered and mocked on various surfaces to give you a perspective of how each will look when applied. Once you have viewed the designs, please send your feedback to firstname.lastname@example.org. We will continue the conversation via email. I look forward to hearing from you soon.
PS: Please note that all copyright and ownership of presented designs and ideas remains the property of Daniel Sim until the final payment is confirmed for project. They are not to be distributed or displayed publicly without prior permission. Failure to comply will result in a breach of copyright.