Logo Design for Little Basel

Hi Karen, Robyn, I’m now pleased to present my design concepts for Little Basel.

Each logo created is approached with the larger brand perspective in mind, how it appears on signage, print, digital media, menus, uniforms and various other applications.

My aim for this particular project was to create a logo or an icon that would reflect a high level of proficiency but yet still approachable and meaningful.

Concept 1: Logo Design for Little Basel

For this first design my idea was to create a simple wordmark where we incorporate the graphical element into the name. I love the idea of the dandelion and how it reflects the inter connectivity and networking element.

Concept 2: Logo Design for Little Basel

This is a simple yet meaningful idea of interconnectivity but also incorporating the bird in flight (freedom and release  that comes with art and creativity).

Concept 3: Logo Design for Little Basel

A little more whimsical and fun idea. The circles all meeting and connecting to a central hub.

In Summary…

I hope you like the designs so far, and the ideas that formed them. Each concept have been rendered and mocked on various surfaces to give you a perspective of how each will look when applied. Once you have viewed the designs, please send your feedback to [email protected]. We will continue the conversation via email. I look forward to hearing from you soon.
Regards,
Daniel Sim
PS: Please note that all copyright and ownership of presented designs and ideas remains the property of Daniel Sim until the final payment is confirmed for project. They are not to be distributed or displayed publicly without prior permission. Failure to comply will result in a breach of copyright.