The DSD Guarantee
If the first concepts miss, you get your deposit back.
Every dollar of it. We don't hold back processing fees and we don't make you argue for it.
Why we can offer this
We'd rather get it right than give it back.
We ask a lot of questions up front. What the business actually does, who it's for, what the competition looks like, what you're quietly worried about.
By the time you see concepts, we're not guessing.
Getting it wrong costs us real money. So over twenty-five years we've built a process that rarely does.
How it works
Three steps. No surprises.
01
You brief us
We take you through the questions properly. Usually a call, sometimes a form, whatever suits you.
02
We present
You see the initial concepts, with the thinking behind them. Not a folder of options to pick from blind.
03
You decide
Like what you see? We refine your favourite. Nothing landing at all? Say so before requesting changes and the deposit comes straight back.
Where it applies
What the guarantee covers.
The DSD Guarantee applies to logo design projects.
You're covered when
- None of the initial concepts is right for you
- You tell us before requesting a revision
- You're still inside the first 14 days after the presentation
The guarantee has run its course once
You've approved a design.
Approval is the finish line. From there it's completed work, not a proposal.
You've asked for a revision.
Revisions mean we're refining a direction you've chosen. Different stage of the job.
You've taken final delivery.
The files are yours and the guarantee has done its job.
Two weeks have passed with no word.
If life gets busy, just tell us. We'd rather hear from you than close the file.
The business itself has changed.
A name change, closure or new direction after we've designed for the original brief.
One thing to be clear about. If you take the refund, the concepts stay with us. Copyright doesn't transfer and the designs can't be used, adapted or shown as reference. That's not us being difficult. It's the same principle behind the guarantee itself: you only pay for work you want, and we only hand over work you've paid for.
From Daniel
Nobody actually wants their money back.
They want the logo to be right.
That's what the guarantee is really for. It takes the risk off your side of the table so you can brief us honestly instead of cautiously. The honest briefs are the ones that produce the good work.
Creative Director
Questions
What the guarantee covers.
How do I ask for a refund?
Email us and say the concepts aren't right. You don't have to explain yourself or justify it.
How long does it take?
[X business days] back to your original payment method.
Do you take fees out of it?
No. You get the full deposit, not the deposit minus a processing charge.
Does this cover the full project cost or just the deposit?
The deposit. Once you've approved a direction and we've moved into revisions, the work is underway and the balance covers work delivered.
Does this affect my rights under Australian Consumer Law?
No. This guarantee sits on top of your consumer rights. It doesn't replace or limit them.
The next step
Start with a conversation.
Have a chat with Daniel and we'll work out whether we're a good fit. He'll want to know what the business does, where you're taking it and what's not working right now.
Some projects we take on. Some we don't, because we're not the right studio for them, and saying so early saves everyone time and money.
If we are a fit, you'll know what happens next and what it costs before you commit a dollar.